Worldwide Consulting in the lodging, Catering and Service Industry


Rate benchmarking

Are you well-positioned compared to your direct competitors? What rates do they apply when they are consulted by your guests? What do they offer individual potential guests or in the framework of residential conventions, study days or group tourism? Rate benchmarking is a tool for monitoring the competition based on pseudo-purchases which, throughout the year, or at key dates, allows you to have access to your competitors’ rates and the discounts they offer. Tell us who your competitors are and we will tell you what their pricing policy is.

 
 
Objectives

 
mkgKnow your competitors and help you to position yourself
 
mkgRefine your yield management policy
 
mkgAccess information concerning conditions for available rates (pre-payment, opportunities to cancel, negotiation margin, etc.).

 
 Applications

 
mkgIndividual guest rate benchmarking (restaurants/hotels)
 
mkgConvention or study day guest rate benchmarking
 
mkgGroup rate benchmarking (restaurants/hotels)


For any questions please contact us :
France and Western Europe - Sébastien CONDES - Tel: +33 (0) 1 56 56 87 87
quanti@mkg-consulting.com
UK and English-speaking Countries - Vanguelis PANAYOTIS - Tel: +44 (0)2 07 26 69 023
v.panayotis@mkg-hospitality.com
Central Europe and the Middle East - Rafaël TSELIKAS - Tel: +357 22 44 23 21
r.tselikas@mkg-tr.com
Pour les visites mystères www.mkg-clients-mystere.com


 

 
2007 MKG Worldwide. All Rights Reserved. Legal Statement - Mentions légales - MKG Worldwide